Album Cover, Press Photos
About the project
The album’s warm, hopeful sound became his safe space during a time of personal transformation.
We translated that same energy into sensitive, luminous imagery — a large red inflatable structure inspired by the safety cushions used to break a fall.
It became a metaphor for humility — for letting yourself fall, showing who you truly are, and trusting that music will always catch you. This project was part of a broader collaboration that also included three music videos from the same album, one of the where is at the top of a building with his piano in a blue and rainy day.
Client
Axel - Sony Music Spain
Production Company
Asalto
Services
Album Cover, Press Photos
Year
2024
About the artist
Axel is an iconic Latin romantic singer-songwriter whose music has touched generations — including a 13-year-old version of myself, discovering love for the first time while listening to his song “Amo.”
That song became one of my earliest, most vivid definitions of love.
Years later, it was a true honor to accompany this artist in his return.





